So Why Aren't You?
While flipping through channels the other night I came across an episode of The Biggest Loser and had an ‘Aha!’ moment. Here’s what I thought: The contestants had been trying to lose weight for years. Their ‘why’ was health and longevity, they said that motivated them. They each had access to books, diet plans and exercise programs. Yet, they kept failing, over and over again. Why? Knowledge isn’t enough. Knowledge isn’t their problem. When the going gets tough having a stron